5 Reasons to Attend the HIRI Insights Conference

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Want to stay ahead of the curve? If so, join us in Chicago September 18-19 for the HIRI Insights Conference — but don’t just take our word for it.

Here’s what five industry leaders had to say about the HIRI Insights Conference:

1. You’ll get the information you need to stay on the cutting edge of industry trends.

“It’s always great to hear about industry trends. Two years ago, Nancy Fire from HGTV added a twist by talking about design trends within the industry, which was quite fun!” – Kate Fortlage, Formica

2. You’ll get insights straight from the industry experts who developed them.

“I’m of course excited to see and connect with colleagues, partners and experts. I’m also excited to hear presentations from Brian at SOM architects and Dana at Well Living Lab. They have done extensive work on innovation and the healthy home that I’m sure will give us a glimpse of what may be around the corner.” – Grant Farnsworth, The Farnsworth Group

“I enjoy all of them, because they each bring a unique viewpoint and share valuable information — the state of our global economy, the home improvement industry outlook and industry trends, key demographic shifts and research on both DIYers and contractors.” – Diane Walsh, ShurTech

3. You’ll grow your knowledge base by hearing different viewpoints.

“Speakers who stand out to me from prior years are those with a different lens. Last year, Dave Pedigo from CEDIA presented information on the home automation and home tech market that provided a perspective we, as building product pros, often don’t see. This year, HIRI is bringing some additional speakers who have outside views, yet those views are often very applicable to home improvement products.” – Grant Farnsworth, The Farnsworth Group

4. You’ll have the chance to network with other industry professionals.

“You almost have to go. Not only to see and hear what’s available, but to meet people. It’s a must-go event. It’s one of the two events I attend.” – Larry Musetti, Benjamin Moore & Co.

“Whether it’s connecting with retail partners or discussing industry challenges with colleagues from other manufacturers, the HIRI conference provides a great forum for peer-to-peer learning.” – Grant Farnsworth, The Farnsworth Group

5. You’ll gain proprietary data in digestible formats.

“Where else would you have such an accumulation of data with all of these industry experts? The value alone is enough reason to go. If someone sent you 20 reports, you would never read them all. At this conference, you’re immersed in a broad range of proprietary info across a lot of different, timely topics and have access to all of the presenters for further questions.” – Leslie Gillock, Wray Ward

“The information we gain from the conference, as well as from HIRI in general throughout the year, is used to support our key strategic initiatives such as new product development and customer meetings.” – Diane Walsh, ShurTech


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